Partnership:

ANNIE and Citibank

Description:

Sony Pictures Entertainment together with Citibank partnered to promote the film ANNIE with a special Citi Bike program. In celebration of the movie's premiere Citi Bike will turn 50 of their traditionally blue bikes red.

 

Partnership Opportunity:
ANNIE/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Citibank /Financial & Insurance
Timing:
4th Quarter 2014
Target:
Male
Female
Kids (6-11)
Family
Adults 18-24
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-01-26
Companies Involved
Sony Pictures Entertainment
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.