Partnership:

ARGYLLE and Old Forester Bourbon

Description:
Old Forester Bourbon introduced a new specialty cocktail featured in Matthew Vaughn's ARGYLLE, which debuted in theatres February 2nd, 2024. A twist on the classic Whiskey Sour, the "Whisker Sour" was crafted with Old Forester Statesman Bourbon Whiskey, Cointreau, and lemonade, topped with club soda and a dash of Angostura bitters. The featured cocktail appeared in the film in a crystal rocks glass, handcrafted by Vista Alegre, a crystal maker in Portugal. Afterwards, the commemorative rocks glass was sold in boutique stores around the country and at Old Forester Distillery on Main Street in downtown Louisville.
Partnership Opportunity:
ARGYLLE/Streaming
Company:
Apple Original Films
Partner/Category:
Old Forester Bourbon /Beverages
Timing:
1st Quarter 2024
Target:
Promotional Elements:
Branded Content
Licensed Product
On Pack
Media Elements:
Online
Product Placement
Social Media
Created On:
2024-05-28
Last Modified on:
2024-05-28
Companies Involved
Apple Original Films and Old Forester Bourbon
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