Partnership:

AQUAMAN and Ocean Conservancy

Description:
Warner Bros. Pictures collaborated with the Ocean Conservancy to promote the theatrical release of AQUAMAN. The partnership brought global awareness and inspired volunteerism to Ocean Conservancy's International Coastal Cleanup on September 15, 2018. Warner Bros. Pictures encouraged movie fans to join volunteers throughout the U.S. and more than 100 countries as they came together to #BeAnOceanHero during the 2018 International Coastal Cleanup.

To aid in the clean-up efforts, the Studio also collaborated with local and regional groups in coastal cities, including Los Angeles (Heal the Bay), New York (American Littoral Society), and San Diego (I Love a Clean San Diego), in support of the September 15 worldwide Coastal Cleanup.

Partnership Opportunity:
AQUAMAN/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Ocean Conservancy /Non-Profit Organizations
Timing:
September 4th Quarter 2018
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Other
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2019-04-02
Companies Involved
Tuck

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