Partnership:

ARTHUR CHRISTMAS and Spin-Up Games

Description:
Sony Pictures Entertainment teamed up with Spin-Up Games to promote the theatrical release of ARTHUR CHRISTMAS. Spin-Up Games developed the "ARTHUR CHRISTMAS Elf Run" iPhone App, which prompted players to jump, dive, and crawl through houses as quickly and quietly as possible to deliver gifts to children around the world.
Partnership Opportunity:
ARTHUR CHRISTMAS/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Spin-Up Games /App
Timing:
November 4th Quarter 2011
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-21
Companies Involved
Sony Pictures Entertainment
Tuck

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