Ubisoft and Monster Energy Drink teamed up to promote the release of ASSASSIN’S CREED ORIGINS. The partnership included the duo’s first global campaign and unleashed collectible 24-ounce cans skinned with the game’s art, as well as codes that unlocked in-game currency, crafting resources or one of four exclusive weapons unavailable through normal game play. Additionally, US and Canada residents could enter for a chance to win one of six grand-prize trips to Ubisoft Montreal headquarters for a sneak peek behind the scenes. Runners-up also had a chance to win one of 100 first-prize packages, which included an Xbox One S and an Xbox One copy of ASSASSIN’S CREED ORIGINS. The promotion ran from September 1 – December 31, 2017.