The AC Milan campaign features an exciting video collaboration with players João Felix, Tijjani Reijnders, Warren Bondo, and Strahinja Pavlović. The centerpiece is a 2-minute with their reaction  of the game and fun topics like, how a goal celebration inspired by the game would look. Additionally, the campaign includes a giveaway of 200 limited edition signed jerseys. Promotion will span across paid and organic media, as well as social platforms, ensuring broad visibility and engagement.