Partnership:

Atom Tickets and Snapchat

Description:

Movie ticketing app Atom Tickets partnered with Snapchat for a promotion allowing mobile users to share their moviegoing plans.

The partnership allowed Atom Tickets users to share their moviegoing plans via Snapchat. Atom Tickets' users would purchase tickets and then see a "Share to Snapchat" button. Users then could click the "Share to Snapchat" button which created a message that could send to other Snapchat users or post to their Snapchat Story.

On the Snapchat side of the partnership, Snapchat users who clicked on the message or story were directed to the Atom Tickets mobile website where they could purchase a ticket for the same movie.

Partnership Opportunity:
Atom Tickets/App
Company:
Atom Tickets
Partner/Category:
Snapchat /App
Timing:
March 1st Quarter 2020
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
Product Bundle
Media Elements:
Mobile
Online
Other
Created On:
2020-11-30
Last Modified on:
2020-03-12
Companies Involved
Atom Tickets
Tuck

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