Partnership:

AVENGERS: ENDGAME and Mastercard

Description:
Marvel Entertainment partnered with Mastercard to promote the theatrical release of AVENGERS: ENDGAME.

The promotion consisted of a sweepstakes giving fans the chance to win a trip to the premier of AVENGERS: ENDGAME. To enter, all fans had to do was apply for a Marvel Mastercard during March 2019. Entrants had to be over the age of 18.

After the sweepstakes period ended, one winner received a 3-day, 2-night trip to Los Angeles including hotel, airfare and transportation. The winner was able to bring along one guest and both people received tickets to the premier of AVENGERS: ENDGAME.

Partnership Opportunity:
AVENGERS: ENDGAME/Theatrical
Company:
Marvel Entertainment
Partner/Category:
Mastercard /Financial & Insurance
Timing:
April 2nd Quarter 2019
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Premiums / Giveaways
Contest / Sweepstakes
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2019-03-01
Companies Involved
Marvel Entertainment
Tuck

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