Partnership:

BARBERSHOP THE NEXT CUT and The Real

Description:

The Real teamed up with Warner Bros. Pictures for the theatrical release of BARBERSHOP: THE NEXT CUT with a sweepstakes. Participants had to watch the show, The Real between March 7-18, and text in the name of the “host of the day”. The winner received a VIP trip for two to the world premiere in Los Angeles.

Partnership Opportunity:
BARBERSHOP THE NEXT CUT/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
The Real /Television
Timing:
March 1st Quarter 2016
Target:
Male
Female
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Event / Activation / Experiential
Contest / Sweepstakes
Media Elements:
Online
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2016-03-22
Companies Involved
Tuck

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