Partnership:

BARBIE and Disguise

Description:
Mattel will be treating Barbie fans to a line of Halloween costumes and accessories via a new deal with Disguise. Arriving on shelves for Halloween 2007, the line of more than 50 products will include costumes inspired by Barbie DVDs: Barbie as Princess Genevieve from Barbie in The 12 Dancing Princesses (released fall 2006), Barbie as Elina from Barbie Fairytopia: Magic of the Rainbow (releasing spring 2007), and a new Barbie princess based on a new princess-themed movie (releasing fall 2007).
Partnership Opportunity:
BARBIE/Toys
Company:
Mattel
Partner/Category:
Disguise /Toys
Timing:
October 4th Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2021-01-20
Companies Involved
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.