Partnership:

Batman and Waze

Description:

Warner Bros. Partnered with Waze to launch an in-app BATMAN experience.

The partnership integrated a BATMAN and Riddler experience into the Waze navigation app. Drivers could activate the BATMAN experience in the Waze App by choosing either the side of BATMAN or The Riddler. This experience then allowed the voice of Kevin Conroy's Batman or Wally Wingert's The Riddle to guide drivers.

Partnership Opportunity:
Batman/Other
Company:
Warner Bros. Consumer Products
Partner/Category:
Waze /App
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
Media Elements:
Mobile
Created On:
2020-11-30
Last Modified on:
2020-09-01
Companies Involved
Warner Bros. Consumer Products
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.