Partnership:

BATMAN BEGINS and Verizon Wireless

Description:
Verizon Wireless and Warner Bros. Pictures teamed up in the summer of 2005 to promote the June theatrical release of BATMAN BEGINS. Verizon consumers were invited to play the contest, BATMAN BEGINS TXT2WIN. By texting "PLAY" to "3331", consumers entered the contest to win a 42" Plasma High-Definition television. Verizon Wireless and Warner Bros. also created an advertising campaign which promoted the Verizon Wireless "IN" plan by featuring the character, BATMAN.
Partnership Opportunity:
BATMAN BEGINS/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Verizon Wireless /Communications
Timing:
June 2nd Quarter 2005
Target:
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-08-28
Companies Involved
Tuck

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