Partnership:

BATTLESHIP and Nabisco

Description:
Universal Pictures partnered with Nabisco for the theatrical release of BATTLESHIP. Nabisco created a micro site featuring the Seek & Submerge game. The game offered a chance to win many prizes including a grand prize trip to Hawaii, where Battleship was filmed. Seek & Submerge launched on April 1, 2012. BATTLESHIP released in theaters May 18, 2012. http://brands.nabisco.com/seeksnackwin/microsite/
Partnership Opportunity:
BATTLESHIP/Theatrical
Company:
Universal Pictures
Partner/Category:
Nabisco /CPG
Timing:
May 2nd Quarter 2012
Target:
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-21
Companies Involved
Tuck

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