Partnership:

BIG HERO 6 and The Children's Place

Description:

Walt Disney Studios and The Children's Place partnered to promote the theatrical release of BIG HERO 6.  Users had to take a quiz and see which BIG HERO 6 character they were most like to be entered into a sweepstakes.  The winner recieved a $1000 gift certificate to the Children's place, a BIG HERO 6 prize pack and a hometown screening of the film.  Also, for simply taking the quiz, users were given a 20% coupon to The Children's Place.

Partnership Opportunity:
BIG HERO 6/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
The Children's Place /Retail
Timing:
4th Quarter 2014
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-11-11
Companies Involved
Tuck

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