Partnership:

BLUE'S CLUES and General Mills

Description:
On-Pack SLO on 5 million packages for "Blue's" books with proofs of purchase.
Partnership Opportunity:
BLUE'S CLUES/Television
Company:
Paramount Consumer Products and Experiences
Partner/Category:
General Mills /CPG
Timing:
2nd Quarter 1999
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
1999-07-06
Companies Involved
Paramount Consumer Products and Experiences
Paramount Consumer Products and Experiences
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