Partnership:

BREAKING DAWN PART 1 and Volvo

Description:
Summit Entertainment teamed up with Volvo Cars to promote the theatrical release of BREAKING DAWN PART 1. Staring November 1st, 2011, participant could enter the Journey to the Wedding contest to win a trip for two to Rio de Janiero and a 325hp Volvo S60 T6 R-Design from The Twilight Saga: BREAKING DAWN PART 1. Between October 15th to 23rd, participants could also enter Volvo’s What Would You Wear contest for a chance to win two tickets to the BREAKING DAWN PART 1 premiere on the Volvo Cars Facebook page. Sumbissions were made by uploading a drawing or photo of what you would wear to the Swan/Cullen wedding.
Partnership Opportunity:
BREAKING DAWN PART 1/Theatrical
Company:
Summit Entertainment
Partner/Category:
Volvo /Automotive
Timing:
November 4th Quarter 2011
Target:
Male
Female
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-18
Companies Involved
Summit Entertainment
Tuck

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