Partnership:

CALL OF DUTY: BLACK OPS 4 and Burger King

Description:
In celebration of the launch of CALL OF DUTY: BLACK OPS 4, Activision partnered with Burger King along with DoorDash for the release of two Call of Duty Burger King meals. The two Call of Duty BK meals included the Nuketown Whopper Meal featuring a Whopper Sandwich with fries and a drink, and the Nuketown Crispy Chicken Tenders Meal, featuring 4-pieces of Crispy Chicken Tenders, fries and a drink. Additionally, fans who ordered any Call of Duty Burger King meal through DoorDash also received a code for a bonus in-game gesture within 48 hours via email. Bonus codes were redeemed on Call of Duty at callofduty.com/carepackage.
Partnership Opportunity:
CALL OF DUTY: BLACK OPS 4/Gaming & Esports
Company:
Activision
Partner/Category:
Burger King /Dining
Timing:
October 4th Quarter 2018
Target:
Male
Female
Family
Adults
Promotional Elements:
Branded Content
Premiums / Giveaways
In-Store / Retail
Media Elements:
Online
Product Giveaways
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-10-25
Companies Involved
Activision
Tuck

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