Partnership:

CHRISTMAS WITH THE KRANKS and Carnival Cruise Lines

Description:
Columbia Pictures partnered with Carnival Cruises to offer the "worryfreedigital Holiday Cruise" sweepstakes, promoting the theatrical release of CHRISTMAS WITH THE KRANKS, in theaters Nov. 24. One grand prize winner won a Carnival Cruise vacation for four to the Caribbean and a Sony Cyber-shot Digital Camera. Five first prize winners received a Sony Cyber-shot Digital Camera. Consumers could enter this sweepstakes online at http://www.sonypictures.com/movies/christmaswiththekranks/. The promotion ran from Nov. 14 to Dec. 25, 2004.
Partnership Opportunity:
CHRISTMAS WITH THE KRANKS/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Carnival Cruise Lines /Travel
Timing:
November 4th Quarter 2004
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2004-11-30
Companies Involved
Sony Pictures Entertainment
Sony Pictures Entertainment
Tuck

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