Partnership:

Countdown to Christmas and Delta Vacations

Description:

Crown Media Family Networks and Delta Vacations partnered to celebrate the annual COUNTDOWN TO CHRISTMAS programming. The partnership included a sweepstakes in which the four (4) grand prize winners received Delta Vacations airfare to a fun filled three (3) day, two (2) night festive holiday vacation for four to a Gaylord Hotels resort, and a Balsam Hill holiday decor set.


To enter, fans submitted an official online entry form and were able to receive up to five (5) additional entries by playing the North Pole Dash Game. The sweepstakes ran from October 25 to December 25, 2017

Partnership Opportunity:
Countdown to Christmas/Television
Company:
Hallmark Media
Partner/Category:
Delta Vacations /Travel
Timing:
4th Quarter 2017
Target:
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Micro site
Online
Social Media
TV Spot

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2017-11-16
Companies Involved
Delta Vacations
Delta Vacations
Tuck

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