Partnership:

COUPLES RETREAT and Anheuser- Busch

Description:
Universal Pictures and Anheuser-Busch teamed up to promote the theatrical release of COUPLES RETREAT. Anheuser-Busc? s Bud Light brand sponsored advanced screenings of the film in select cities across the nation. There was also an official trailer for the film hosted on the Bud Light Facebook page. The promotion was supported by a national print advertising campaign with ads running in publications such as Entertainment Weekly. The promotion ran through Fall 2009.
Partnership Opportunity:
COUPLES RETREAT/Theatrical
Company:
Universal Pictures
Partner/Category:
Anheuser- Busch /CPG
Timing:
October 4th Quarter 2009
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2009-10-07
Companies Involved
Tuck

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