Description:
Universal Pictures teamed up with Hilton to promote the theatrical release of COWBOYS AND ALIENS. By signing up as an HHonors member, participants submitted an entry to www.HHonors.com/CowboysAndAliens. One grand prize winner was randomly selected to receive 1,000,000 Hilton HHonors Bonus Points and a 4-day/3-night trip for 2 to Hollywood, to attend winner`s choice of movie premiere from a list of available Sponsor-specified movie premieres. The promotion ran from July to August 2011.
Partnership Opportunity:
COWBOYS & ALIENS/Theatrical
Company:
Partner/Category:
Hilton /Travel
Timing:
July 3rd Quarter 2011
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2011-07-14
Companies Involved
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