Description:
Crayola partnered with Kraft Mac and Cheese on the Use Your Noodle contest.
The Use Your Noodle contest from Crayola and Kraft gave fans the chance to win exciting prizes. Fans submitted doodles online with prizes being allocated to the best doodles.
As far as prizes, there was 1 grand prize which consisted of a winner receiving a trip to see their design displayed in the Crayola IDEAworks museum exhibition. Additionally, 10 runners up received a one-year supply of Kraft Macaroni & Cheese and a Crayola prize package.
Partnership Opportunity:
Crayola/Toys
Company:
Partner/Category:
Kraft /CPG
Timing:
August 3rd Quarter 2021
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
Premiums / Giveaways
Premiums / Giveaways
Media Elements:
Mobile
Online
Social Media
Online
Social Media
Created On:
2021-08-05
Last Modified on:
2021-08-16
Companies Involved
April H
General Manager, Domestic Licensing
Crayola
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