Partnership:

CW and Caress

Description:
The CW and Caress teamed up for the ""WHICH CW CARESS WOMAN IS MOST LIKE YOU?"" campaign, which consisted of 4 individual sweepstakes of 1 week each. Campaign ran November 5-December 2, 2006. Five total prizes were awarded. Each prize package consisted of a collection of luxury products and/or services (each a ""Toy Box""). Participants entered online by indicating which CW woman they were most like. Approximate retail value (""ARV"") of each individual Toy Box: $998.50. Total ARV of all prizes in each Promotion: $4,992.50.
Partnership Opportunity:
CW/Television
Company:
The CW
Partner/Category:
Caress /Health & Beauty
Timing:
November 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-11-15
Companies Involved
The CW
Tuck

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