Partnership:

TNT and JetBlue

Description:

TNT teamed up with JetBlue for the television premiere of DALLAS. JetBlue Airways promoted the start of its new route between Dallas/Fort Worth and Boston by using the Earth as a palette for environmental artist Stan Herd, who created a five-acre art installation featuring the DALLAS logo that is visible from all JetBlue flights departing from or arriving to Dallas/Fort Worth Airport. DALLAS premiered on television summer 2012. http://www.sacbee.com/2012/06/04/4537112/a-dallas-welcome-tnt-and-jetblue.html#storylink=cpy

Partnership Opportunity:
/Television
Company:
TNT
Partner/Category:
JetBlue /Travel
Timing:
2nd Quarter 2012
Target:
Male
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-20
Companies Involved
TNT
Tuck

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