Partnership:

DANCING WITH THE STARS and Dole Foods

Description:

ABC partnered with Dole and Steamy Kitchen to promote DANCING WITH THE STARS with the DANCING WITH THE STARS Steamy Kitchen giveaway. Choreographer, Cheryl Burke, endorsed fitness themed salads by Dole on SteamyKitchen.com. Followers of Steamy Kitchen also had the opportunity to win a trip for two to either a taping of the show in Hollywood or a performance during the tour. The prize included tickets, round-trip airfare and hotel accommodations for two. The promotion ended 11/10/11.

Partnership Opportunity:
DANCING WITH THE STARS/Television
Company:
Disney ABC
Partner/Category:
Dole Foods /CPG
Timing:
October 4th Quarter 2011
Target:
Female
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-20
Companies Involved
Tuck

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