Partnership:

DAYTONA 500 2007 and Tylenol

Description:
DAYTONA 500 partnered with Tylenol to promote the 2007 race, featuring one grand prize VIP trip for 2 to the race including Behind the Scenes privileges. Consumers could enter online (www.tylenol.com/racing). Limited edition driver pack Tylenol products were themed to the race, available at participating retailers. Promotion was highlighted on coupons for $1 off various Tylenol products. Coupons expired 3/30/07.
Partnership Opportunity:
DAYTONA 500 2007/Sports
Partner/Category:
Tylenol /Health & Beauty
Timing:
November 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-11-09
Companies Involved
Tuck

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