Partnership:

DEADPOOL 2 and Mutant Super Soda

Description:
20th Century Fox and Mutant Super Soda partnered in support of the theatrical release of DEADPOOL 2. The partnership included the "Mutant Chance to Win the Ultimate Deadpool 2 Experience" sweepstakes where two grand prize winners received a trip to Los Angeles, CA including travel and accommodations, stage combat training, and $250 in spending money. Ten other first prize winners won a custom Deadpool 2 sword set.

The sweepstakes ran from April 1 to July 30, 2018. To enter, fans submitted an online entry form via the Mutant Soda website.

Partnership Opportunity:
DEADPOOL 2/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Mutant Super Soda /Beverages
Timing:
April 2nd Quarter 2018
Target:
Male
Teens
Adults 18-24
Promotional Elements:
On Pack
POP Display / End Cap / Shelf-Talker
Discount / Special Offer / Promo Code
Media Elements:
Micro site
Online
Signage
Social Media

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2018-08-24
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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