Partnership:

Delta Air Lines and Purell

Description:

Delta Air Lines partnered with Purell to ensure that travelling Delta was as healthy and clean as possible during the COVID-19 pandemic.

The partnership consisted of Delta collaborating with Purell on comprehensive coronavirus safety measures. 

As part of the collaboration, Delta added in-flight Purell hand sanitizing stations. These Purell dispensers were located near bathrooms on the airplanes. There were up to five dispensers per flight depending on the size of the plane.

Partnership Opportunity:
Delta Air Lines/Travel
Partner/Category:
Purell /Health & Beauty
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Family
Adults
Promotional Elements:
Branded Content
Product Demonstrations / Sampling
Media Elements:
Mobile
Online
Product Placement
Social Media
Created On:
2020-11-30
Last Modified on:
2020-09-21
Companies Involved
Tuck

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