Partnership:

DIARY OF A WIMPY KID: DOG DAYS and Tyson Foods, Inc.

Description:
20th Century Fox teamed up with Tyson for the theatrical release of DIARY OF A WIMPY KID: DOG DAYS. Shoppers could save 75 cents when they purchased 1/2 lb. or more of Russer Ham or Wilson Ham from their grocer`s deli between July 2 and August 31, 2012. Then, they could enter to win by visiting DeliAnytime on Facebook for a chance to win Hollywood Movie Money certificates (up to $13 value each) to the film. Participants are also entered for a chance to win Hollywood Movie Money Concession certificates (valued up to $5 each). DIARY OF A WIMPY KID: DOG DAYS released in theaters August 3, 2012. http://www.delianytime.com/Offers-And-Promotions/Promos-Coupons.aspx
Partnership Opportunity:
DIARY OF A WIMPY KID: DOG DAYS/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Tyson Foods, Inc. /CPG
Timing:
July 3rd Quarter 2012
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-08-08
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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