Partnership:

DIARY OF A WIMPY KID: DOG DAYS and Walgreens

Description:
20th Century Fox teamed up with Walgreens for the theatrical release of DIARY OF A WIMPY KID: DOG DAYS. Walgreens offered their Walk with Walgreens participants/users a chance to win 1 of 100 movie ticket giveaways to see the film in theaters. Participants were required to register for the walk online in order to have a chance to win tickets. DIARY OF A WIMPY KID: DOG DAYS released in theaters August 3, 2012. http://walk.walgreens.com/post/walk-for-a-free-ticket-to-see-diary-of-a-wimpy-kid-dog-days
Partnership Opportunity:
DIARY OF A WIMPY KID: DOG DAYS/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Walgreens /Retail
Timing:
July 3rd Quarter 2012
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-08-02
Companies Involved
20th Century Fox Filmed Entertainment
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