Description:
Disney Music Group and Amazon Music teamed up to bring Disney classic soundtracks to new countries.
The partnership allowed more than 50 soundtracks from Disney's classic animated films, Pixar films, Disney Junior, Marvel Studios, and Lucasfilm to Prime Music. This partnership allowed these songs to be streamed in Germany, France, Italy, Spain, Mexico, and Japan for the first time ever on Prime Music.
The collection features a wide range of songs from movies like, Moana, The Little Mermaid, Snow White, Coco, Toy Story, The Lion King, Black Panther, and Disney Junior Music Dance Party! The Album.
Partnership Opportunity:
DISNEY MUSIC (ALL AGES)/Music
Company:
Partner/Category:
Amazon Music /Music
Timing:
September 3rd Quarter 2019
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults
Female
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults
Promotional Elements:
Branded Content
Other
Other
Media Elements:
Mobile
Online
Social Media
Other
Online
Social Media
Other
Created On:
2020-11-30
Last Modified on:
2019-10-30
Companies Involved
Rob S
SVP, Partnership Marketing/Global Acct. Mgmt.
Universal Music Group For Brands 
Thomas K
California State University Northridge
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