Partnership:

DISNEYLAND and Gruma

Description:
Gruma and DISNEYLAND partnered to promote DISNEYLAND RESORT''S 50th Anniversary. On specially marked packags of Mission Kid Size Tortillas contained Edible Disney Tortilla Decals inside. The decals were able to be placed on the tortillas. They offered additional Edible Disney Tortilla Decals on their website, www.missionfoods.com. On that site, consumers could recieve a package of 20 decals if they send a 3X5 card with their name and address, a check or money order of $1.85 (shipping & handling), and one proof of purchase from any package of Mission Tortillas. Promotion offered from May 15, 2005 through October 15, 2005 or while supplies lasted.
Partnership Opportunity:
DISNEYLAND/Tech
Partner/Category:
Gruma /CPG
Timing:
May 2nd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-05-31
Companies Involved
Tuck

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