Partnership:

Disney+'s HOCUS POCUS 2 and Airbnb

Description:

HOCUS POCUS and Airbnb teamed up to host guests at the Sanderson sisters creepy cottage in the remote woods of Salem, Massachusetts.

The witchy trio's home was recreated in celebration of HOCUS POCUS 2, which will be streaming on Disney+ beginning September 30, 2022.

There are wooden boards that groan under the weight of curious cats and cupboards filled with blood of owl and herb that's red (and even a hair from Winifred's head) await those who dare to explore the cottage's dark corners.

The cottage hosted two guests for an exclusive stay on October 20, 2022 for only $31. The listing will be offered on Airbnb starting October 12, 2022 at 1pm ET.

Partnership Opportunity:
Disney+'s HOCUS POCUS 2/Streaming
Company:
The Walt Disney Studios
Partner/Category:
Airbnb /Travel
Timing:
September 3rd Quarter 2022
Target:
Male
Female
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Mobile
Online
Social Media
Created On:
2022-10-04
Last Modified on:
2022-10-10
Companies Involved
Nicole S
Nicole S Vice President The Walt Disney Studios
Angela L
Angela L Specialist, Marketing Partnerships Sales & Synergy The Walt Disney Studios
Tuck

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