Partnership:

Lightyear and Dannon's Danimals

Description:

Disney Pixar and Dannon's Danimals came together to promote the theatrical release of the film LIGHTYEAR. Dannon's Danimals Yogurt Pouches and Smoothie packs featured Buzz Lightyear on pack at Target, Walmart, and more.

Partnership Opportunity:
Lightyear/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Dannon's Danimals /CPG
Timing:
June 2nd Quarter 2022
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Media Elements:
Online
Created On:
2022-07-06
Last Modified on:
2022-07-07
Companies Involved
Nicole S
Nicole S Vice President The Walt Disney Studios
Angela L
Angela L Specialist, Marketing Partnerships Sales & Synergy The Walt Disney Studios
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.