Lightlife Foods and Disney Pixar collaborated to promote the new film LIGHTYEAR.
The plant-based brand celebrated the legendary Space Ranger, making mealtime taste out of this world. Buzz Lightyear was featured on packages of Lightlife Food brands including Lighlife Smart Dogs, Lightlife Smart Bacon, Lighlife Original Tempeh, Lightlife Plant-Based Burger, and Lightlife Breakfast Patties and Links. The products were sold on retail shelves at Walmart, Kroger, Whole Foods Market, Target, Albertsons, and others across the nation.
As part of the partnership, Lightlife also invited fans to blast off into the kitchen with plant-based recipes like 'Cosmic Chili Dogs', 'Buzz Breakfast Burrito', and savory 'Morning Moonrock Muffins'. The brand also hosted a sweepstakes with a chance to win dozens of prize packages, including a private film screening and Disney merchandise.
Lightlife also sponsored the premiere of the film.
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