Partnership:

DOWNTON ABBEY and Cost Plus World Market

Description:

Cost Plus World Market and NBC Universal Television Distribution reprised their ongoing partnership with DOWNTON ABBEY.  As DOWNTON ABBEY entered it's final season, viewers had a chance to enter and win a sweepstakes with prizes including an all-expenses paid trip for two to London, a private chauffeured trip around the city, a script from the show signed by cast members and a $1000 gift card to World Market.  

The sweepstakes was promoted on a World Market microsite as well as social media. 

 

Partnership Opportunity:
DOWNTON ABBEY/Television
Company:
NBC Universal Television Dist.
Partner/Category:
Cost Plus World Market /Retail
Timing:
4th Quarter 2015
Target:
Male
Female
Family
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Social Media
Created On:
2020-11-30
Last Modified on:
2018-04-06
Companies Involved
NBC Universal Television Dist.
Cost Plus World Market
Tuck

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