Description:
Walkers Shortbread promoted Focus Features' Downton Abbey with on-pack, in-store POS, sweepstakes, paid media, in-theatre marketing and online & social media.
Partnership Opportunity:
Downton Abbey/Theatrical
Company:
Partner/Category:
Walkers Shortbread /CPG
Timing:
September 2019
Target:
Female
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
In-Store / Retail
On Pack
POP Display / End Cap / Shelf-Talker
POP Display / End Cap / Shelf-Talker
Contest / Sweepstakes
On Pack
POP Display / End Cap / Shelf-Talker
POP Display / End Cap / Shelf-Talker
Contest / Sweepstakes
Media Elements:
Email
Micro site
Online
Product Giveaways
Social Media
Micro site
Online
Product Giveaways
Social Media
Created On:
2020-11-30
Last Modified on:
2020-03-05
Companies Involved
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