Partnership:

DOWNTON ABBEY: THE GRAND FINALE and REEDS Jewelers

Description:
REEDS Jewelers is proud to announce the Downton Abbey by Reeds Jewelers: The Grand Finale fine jewelry collection, celebrating the elegance and timeless style of the beloved franchise's newest feature film Downton Abbey: The Grand Finale. Focus Features' sensational motion picture finale is available to watch at home now exclusively on digital platforms. It will also release on 4K Ultra HD and Blu-ray™ November 11, 2025 from Universal Pictures Home Entertainment. The Grand Finale jewelry collection includes 25 pieces capturing the exquisite fashion and dazzling personalities of Cora Grantham, Lady Mary, Lady Edith, and the other leading ladies of Downton Abbey

"Partnering with Universal Pictures to bring Downton Abbey to life in precious metals and regal gemstones allows us to carry a timeless elegance to fine jewelry," said Judy Fisher, Chief Merchandising Officer, REEDS Jewelers. "We've been inspired by the world of Downton Abbey, its richly detailed characters, and the unparalleled design throughout. We're thrilled to share our Downton Abbey by Reeds Jewelers: The Grand Finale collection with Downton Abbey enthusiasts and lovers of fine jewelry alike."

 

Reflecting the glamour of the Crawley family estate, Downton Abbey by Reeds Jewelers fine jewelry features intricate designs reminiscent of the sophistication and timeless look of the early 20th century, with bold gemstone colors of Topaz, Citrine, Sapphire and Garnet, and clean and clear lab grown diamonds, all styled for the modern wearer. The Grand Finale collection includes a selection of rings, bracelets, statement necklaces and pendants, and engagement rings, with prices ranging from $999 to $5,999. The full Downton Abbey by Reeds Jewelers collection's pieces are priced from $100 to $7,799. Diamond rings range from 1 3/4 ctw to 4 ctw; with F color and VS+ clarity or better. Each piece is handcrafted to capture the vibrancy and spirit of Downton Abbey's personalities as a real-world extension of the story.

The Downton Abbey by Reeds Jewelers: The Grand Finale collection will be available September 30, 2025, in all Reeds Jewelers stores in the United States, and available in over 30 countries online at REEDS.com. It was featured this week on NBC's Access Daily and at Universal Pictures Home Entertainment's Downton Abbey: The Grand Finale experiential event.

Media Contact:

Mitch Cahn
Vp of Marketing
REEDS Jewelers
910.264.4590
mcahn@reeds.com

About REEDS Jewelers
Founded in 1946, REEDS Jewelers has grown into one of the largest retail jewelers in the United States. REEDS maintains a focus on exceptional customer service, quality of merchandise including fine jewelry and watches, and innovations for products and retail experiences. Headquartered in Wilmington, NC, REEDS has retail locations primarily in the United States and serves customers around the world online at www.reeds.com.

About Universal Pictures Home Entertainment
Universal Pictures Home Entertainment (UPHE – www.uphe.com) is a unit of Universal Filmed Entertainment Group (UFEG). UFEG produces, acquires, markets and distributes filmed entertainment worldwide in various media formats for theatrical, home entertainment, television and other distribution platforms, as well as consumer products, interactive gaming and live entertainment. The global division includes Universal Pictures, Focus Features, Universal Pictures Home Entertainment, Universal Brand Development, Fandango, DreamWorks Animation Film and Television and Awesomeness.  UFEG is part of NBCUniversal, one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.
Partnership Opportunity:
DOWNTON ABBEY: THE GRAND FINALE/Theatrical
Company:
Universal Pictures
Partner/Category:
REEDS Jewelers /Fashion
Timing:
October 4th Quarter 2025
Target:
Male
Female
Family
Adults
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Promotional Elements:
In-Store / Retail
Media Elements:
Online
Product Placement
Social Media
Created On:
2025-10-14
Last Modified on:
2025-10-14
Companies Involved
Tuck

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