Description:
Universal Pictures partnered with DoubleTree by Hilton for the film DR. SEUS? THE LORAX with a sweepstakes inspired by eco-travel. To enter contestants had to visit DoubleTree.com/THE LORAX and follow the instructions. A winner was selected on May 14, 2012 and the prize included a 5-day/4-night trip for 4 to the DoubleTree Resort by Hilton in Pacific-Costa Rica. The prize included air transportations, hotel accommodations and one activity arranged by the hotel. The sweepstakes ran from February 13 to April 29, 2012.
Partnership Opportunity:
DR. SEUSS' THE LORAX/Theatrical
Company:
Partner/Category:
Doubletree Hotels /Travel
Timing:
March 1st Quarter 2012
Target:
Male
Female
Family
Adults
Female
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-02-13
Companies Involved
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