Partnership:

E.T. THE EXTRA-TERRESTRIAL (RE-RELEASE) and Hershey

Description:
Hershey`s highlights its Reese`s Pieces through national TV ads, free movie ticket offers, point-of-sale, a vending offer and in-theater consessions.
Partnership Opportunity:
E.T. THE EXTRA-TERRESTRIAL (RE-RELEASE)/Theatrical
Company:
Universal Pictures
Partner/Category:
Hershey /CPG
Timing:
March 1st Quarter 2002
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2004-03-26
Companies Involved
Tuck

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