Partnership:

EG America and American Cancer Society

Description:

EG America and their family of stores that includes Kwik Shop and Quick Stop, partnered with American Cancer Society to raise money for the fight against cancer.

During the COVID-19 virus, the American Cancer Society had to cancel millions of screenings and treatment appointments. An estimated 22 million people had their appointments canceled due to the pandemic. The corona virus also negatively impacted the American Cancer Society's ability to raise funds for their mission.

To help counteract the loss of funding, EG America and all their 1700+ family of stores offered guests the option to donate $1, $5 or ay other amount to benefit the American Cancer Society.

Partnership Opportunity:
EG America/Retail
Partner/Category:
American Cancer Society /Non-Profit Organizations
Timing:
February 1st Quarter 2021
Target:
Male
Female
Family
Adults
Promotional Elements:
Other
Media Elements:
Mobile
Online
Social Media
Created On:
2021-03-12
Last Modified on:
2021-04-19
Companies Involved
Tuck

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