Partnership:

EMMY AWARDS and E!

Description:

E! Entertainment and Diet Coke presented the first Rya? s Red Carpet Challenge for the Emmy Awards in Fall 2006. Ryan Seacrest announced during E! News, the kick off of Rya? s Red Carpet Challenge, a national search for a red-carpet correspondent to join him at the Emmy Awards. To enter, viewers needed to send in a tape of themselves showcasing their interviewing skills. The winner of the challenge flew out to Los Angeles and interviewed Tony Hale from Arrested Development on Emmy Day.

Partnership Opportunity:
EMMY AWARDS/Television
Company:
E! Entertainment Television
Partner/Category:
E! /Television
Timing:
August 3rd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-21
Companies Involved
E! Entertainment Television
Tuck

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