Partnership:

FAILURE TO LAUNCH and Hilton

Description:
Paramount Pictures and Hilton Hotels teamed up to promote the theatrical release of FAILURE TO LAUNCH. One participant had a chance to win the "Travel Should Spark Romance Sweepstakes" to one of five Hilton locations: Hilton Hawaiian, Hilton Sedona in Arizona, Hilton Vancouver, Hilton Waikoloa Village or Hilton Times Square. Five first prize winners received a Hilton Serenity Collection Suite Dreams Mattress and box spring. Ten second prize winners won a Hilton Serenity Collection gift set which featured products from Crabtree & Evelyn. Participants entered online at the FAILURE TO LAUNCH sweepstakes website. The sweepstake began February 24, 2006 and ended March 24, 2006.
Partnership Opportunity:
FAILURE TO LAUNCH/Theatrical
Company:
Paramount Pictures
Partner/Category:
Hilton /Travel
Timing:
February 1st Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-03-03
Companies Involved
Tuck

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