Description:
Fox's FAMILY GUY has teamed up with Subway for its first, national quick-service restaurant promotion, which includes an online game and TV spots using characters from the series.The promotion was used to celebrate the 100th epidode of the series. Subway offered branded collectors's cups. Subway was also incorporated into the show which featured fifteen and 30 second spots with Peter Griffin speaking humorously about the Subway Feast sandwich. The Subway featured a FAMILY GUY themed sub-site, ""The Family Guy Quahog Triangle,"" which let players answer trivia questions, play games and interact with the city's residents. The promotion ran through December 30, 2007.
Partnership Opportunity:
FAMILY GUY/Television
Partner/Category:
Subway Restaurants /Dining
Timing:
November 4th Quarter 2007
Target:
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-08-22
Companies Involved
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