Partnership:

Fantastic Four and Orange Crush

Description:

20th Century Fox and Orange Crush partnered for an Orange Crush sweepstakes in anticipation of the release of FANTASTIC FOUR. During the promotion period entrants could find promotion codes under specially marked bottles of orange, grape, strawberry or cherry crush bottles. Entrants could also request a free code by mailing in a 3x5 card with their information. Upon receiving the free code the entrants could then go to the sweepstakes website and enter all their information and code to enter the sweepstakes. Entrants were notified if they had a winning code and were then able to download one free movie ticket. 550,000 of these grand prizes were awarded. The sweepstakes began on June 14, 2015 and lasted until August 8th, 2015.

Partnership Opportunity:
Fantastic Four/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Orange Crush /Beverages
Timing:
June 2015
Target:
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Promotional Elements:
Discount / Special Offer / Promo Code
Contest / Sweepstakes
Media Elements:
Online
Created On:
2020-11-30
Last Modified on:
2015-11-25
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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