Partnership:

Fantastic Four and Takis

Description:

20th Century Fox and Takis partnered to create a sweepstakes for the theatrical release of FANTASTIC FOUR.  The promotion consisted of a random drawing for a sweepstakes to win a two-person trip to the premier of FANTASTIC FOUR.  One method of entry to sweepstakes was for entrants to enter the Fan Program during the Promotion Period to earn 10 entries to the sweepstakes.  Another option was for fans to go to the alternate method of entry site and fill out their information there for one entry to the sweepstakes.  The grand prize trip to the premiere included round trip travel, 3 days of hotel accommodations and $300 of spending money.  The promotion began on July 13, 2015 and lasted through July 25, 2015.  

Partnership Opportunity:
Fantastic Four/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Takis /CPG
Timing:
July 2015
Target:
Teens
Adults 18-24
Adults 25-34
Promotional Elements:
On Pack
Contest / Sweepstakes
Media Elements:
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2015-11-25
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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