Partnership:

FAST AND THE FURIOUS: TOKYO DRIFT and Meguiar’s

Description:
Universal Pictures and Meguia? s partnered to promote the theatrical release of FAST AND THE FURIOUS: TOKYO DRIFT. Meguiar's was the official car wax of the film. The promotion also included "Meguiar’s Fast and Furious Wheel & Tire Giveaway." Paricipants logged on to Meguiars.com and selected one of four Meguiars products to play as an instant game piece and completed the online entry form. Ten grand prize winners received A set of Motegi® Wheels and Toyo Tires, 150 second prize winners won Meguiar’s NXT Xtreme Detail Kit and 10 winners received a Fast & Furious 3 Prize Pack which was determined by the sponsor. The sweepstakes began May 15, 2006 and ended August 31, 2006.
Partnership Opportunity:
FAST AND THE FURIOUS: TOKYO DRIFT/Theatrical
Company:
Universal Pictures
Partner/Category:
Meguiar’s /Automotive
Timing:
May 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-05-22
Companies Involved
Tuck

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