Partnership:

Feeding America and Campbell's Chunky Sacks Hunger

Description:
For 25 years, Campbell’s® Chunky® has answered the call to fight food insecurity in partnership with the NFL. To further inspire NFL fans to join the fight, Chunky announced the formation of ‘Chunky Sacks Hunger’ – a program to fight food insecurity and donate one million meals to people in need this NFL season through a partnership with Feeding America.

Chunky Sacks Hunger strives to “sack” food insecurity by shining a spotlight on the issue and providing food and other much-needed donations to fuel local communities across the country. From hosting local events that drive food bank donations to supporting national disaster relief initiatives, the program will be committed to delivering food resources to people who need it most.

As part of its pledge to donate one million meals, Chunky is partnering with 11 teams across the NFL to host events in their communities. At each event, Chunky will be partnering with a star defensive player to help drive awareness of food insecurity.

The list of teams and players include: 
•    Calais Campbell, Defensive Tackle, Baltimore Ravens 
•    Eddie Jackson, Safety, Chicago Bears 
•    Sam Hubbard, Defensive End, Cincinnati Bengals 
•    Alex Anzalone, Linebacker, Detroit Lions
•    De’Vondre Campbell, Linebacker, Green Bay Packers 
•    Kayvon Thibodeaux, Linebacker, New York Giants 
•    Jordan Davis, Defensive Tackle, Philadelphia Eagles
•    Jordyn Brooks, Linebacker, Seattle Seahawks 
•    Harold Landry, Linebacker, Tennessee Titans

Fans can stay up-to-date on community efforts by visiting Campbells.com/Chunky-Sacks-Hunger and following the brand on Instagram and Twitter.
Partnership Opportunity:
Feeding America/Non-Profit Organizations
Company:
Feeding America
Partner/Category:
Campbell's Chunky Sacks Hunger /CPG
Timing:
2023
Target:
Male
Female
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Online
Created On:
2023-04-26
Last Modified on:
2023-04-26
Companies Involved
Feeding America
Feeding America
Tuck

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