Partnership:

FINDING DORY and Subway

Description:

Subway and Walt Disney Studios came together to promote the release of FINDING DORY. Subway offered customers one of six collectable Disney Pixar Finding Dory 3D scene-makers, free in every Fresh Fit for Kids meal. The toy allowed fans to create their own unique underwater scenes featuring characters from the film. The partnership was promoted via Subway's home page, social media channels and a TV Spot.

In line with Disney's Magic of Healthy Living initiative, SUBWAY's Fresh Fit for Kids meals meet healthy nutritional criteria. 

Partnership Opportunity:
FINDING DORY/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Subway /Dining
Timing:
June 2nd Quarter 2016
Target:
Preschool
Kids (6-11)
Family
Promotional Elements:
Media Elements:
Online

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2016-07-05
Companies Involved
Tuck

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