FRED CLAUS and Lance Foods

Warner Home Video and Lance Foods teamed up to promote FRED CLAUS with the "FRED CLAUS Match and Win Game." Contestants entered online at Contestants were entered into both the instant win game and the grand prize sweepstakes. There was won instant win game winner per day and 60 instant win game winners total. There were 10 First Prize winners who received a portable DVD player. There were 50 Second Prize winners who received FRED CLAUS on DVD. There was one Grand Prize sweepstakes winner who received a $5000 gift card that can be used toward the purchase of a home entertainment center. The sweepstakes lasted from November 1, 2008 through December 30, 2008. The promotion was supplemented by FRED CLAUS branded Lance Popcorn.
Partnership Opportunity:
FRED CLAUS/Home Entertainment
Lance Foods /CPG
November 4th Quarter 2008
Promotional Elements:
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